12 Marketing KPIs You Need to Check for Growth of Your Business

Marketing KPIs

The Key Efficiency Indicators or the KPIs make it easy to measure the progress of a business. The period is the measurable worth that indicates how efficiently the organisation is reaching its targets. KPIs are helpful to measure the success of the organisation to reach the targeted goals. Low KPIs are found in the departments …

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How to Improve Your Brand’s Visibility Through a Technical SEO Website Audit?

Technical SEO Website Audit

Placing the right keywords on a webpage is not enough for a successful SEO. There are plenty of other considerations you want to take to improve your search potential. Your website is the centre of garnering leads, and for you to get found in an online search, it must be search engine optimised. Be sure …

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How the Growth of Story Formats on Social Media Platforms is Helping Influencer Marketing on Social Media Platforms

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The creation of stories has been integral to several social media platforms for quite some time, including Instagram and Snapchat. After witnessing the success of this format, other social media platforms have joined the trend and introduced their versions of stories, which include Facebook and Twitter. Along with ordinary people, businesses and influencers are taking …

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Understanding the Benefits of Investing in an Employee Communication App for Your Organisation

app development services

Since the pandemic had taken over the world in 2020, loads of practices have changed, and the new normal has now become regular to everyone. One of the effects of the pandemic was social distancing and quarantining at home. This had forced a large section of the working population to work from home. As a …

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Search Engine Marketing: How Is It Related To Search Engine Optimization or SEO?

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Search engine marketing or SEM is an effective way to use paid advertising to give your website higher rankings in search engine result pages (SERPs). It also gives your site increased visibility. Pay-per-click (PPC) advertising which you might be aware about already is an SEM practice. For SEM to be effective, you may need an …

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Does Your Small Business Need Mobile App Development Services?

app development services Toowoomba

Are you a small business owner? Are you still not sure whether to opt for a mobile app for your business or not? Still, most small business owners do not seem to realize how much untapped potential lies in mobile applications. These are the true means of marketing your business. Failing to recognize that fact …

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